Are you an AI automations expert?

A whole cottage industry has popped up of people branding and marketing themselves as AI automations consultants, fractional heads of AI, etc. targeting small-to-medium businesses, just because they have used Claude Code / Codex a few times to connect a couple of APIs and built some dashboards. Don't fall for this. Before you hire someone to "automate complex workflows with AI" or set "AI strategy" for your business, ask what they were doing six months ago.